Katie Smith

In the ever-evolving world of digital communication, emojis have emerged as a language all of their own. Today, they're far more than just fun icons; they're powerful communication tools that can enhance your brand's message and foster deeper connections with your audience. Emojis are colourful, expressive, and universally understood. They transcend language barriers, adding a …

6 reasons why emojis belong in your digital marketing Read More »

Start increasing your social media engagement today We’ve all been there. You’ve spent ages coming up with social content, only to post and get nothing. It happens, and you’re definitely not alone! Generating engaging content is hard! We want to post content that provokes an emotion in a follower, leading them to like, comment, share …

Why is my social media engagement so low? Read More »

We’re here to break it to you that if you use any of these emojis below you’re classed as ‘old’ – by Gen Z-ers anyway! After asking 2,000 16-19 their opinions on emojis, the MailOnline published a list of the worst offending emojis, lead by the dreaded thumbs up! The list is as follows:   – …

We have bad news for you if you use any of these emojis! Read More »