Toni Burlaczenko, Author at Bubble

What should you put in your brand guidelines?

You might not believe us when we tell you that businesses don’t actually sell products and services. They sell feelings. Coca-Cola sells togetherness, not beverages. Apple sells innovation, not tech devices. Tiffany & Co sells love, not jewellery. Customers choose you because of the emotional connection they have to your brand. And building a recognisable …

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We exhibited at the Doncaster Business Showcase 2024!

Company / By Toni Burlaczenko

We're taking a look back at our recent exhibition at the Doncaster Business Showcase 2024, Yorkshire’s largest business networking expo of its kind! As one of the most anticipated business events of the year, The Doncaster Business Showcase attracts hundreds of exhibitors and thousands of visitors, providing a fantastic platform for local businesses to come …

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Marketing trend predictions for 2024

Tips / By Toni Burlaczenko

As we delve into 2024, several key trends are shaping the marketing landscape. From the rapid advancement of technology to shifting consumer expectations, there's a lot that marketers need to keep an eye on. Here, we explore some of the top marketing trends predicted for this year. AI-Powered Personalisation Artificial Intelligence (AI) is fast becoming …

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Toni Burlaczenko

What should you put in your brand guidelines?

We exhibited at the Doncaster Business Showcase 2024!

Marketing trend predictions for 2024