01777 702255Positive Beliefs
A purpose built website designed to target multiple audiences and increase enquiries
Positive Beliefs was created and is run by a bespoke Hypnotherapy training course trainer & virtual reality simulation therapist with practices based in and around Surrey, London and Lincoln. The training courses were becoming a big part of the business and offered people the chance to enrol onto a course to become qualified in the field of hypnotherapy but the current website didn’t and couldn’t accommodate this. We were approached to rebuild the site to heavily promote the courses as well as featuring virtual reality therapy to help propel Positive Beliefs to the forefront of the industry.
Increase in average engagement
time
Increase in new users
Increase in enquiries through
dynamic, trackable forms
Challenge
The challenge was simple, to feature and promote the hypnotherapy training courses to generate leads and enquiries from users wanting to enrol onto a course. This main goal coupled with giving the site a full makeover with dedicated pages for all the other services and information would help Positive Beliefs reach people who were wanting to overcome their lives debilitating obstacles.
The Solution
We created a fresh, modern new-look with a range of new page templates that made the content easily digestible and the site easy to navigate to enhance the users experience. We placed key CTA’s strategically throughout the site to encourage users to get in touch or to view and book onto a course.
The Process
Creating a content rich website that helps people discover the benefits of hypnotherapy
To allow us to reach the target demographic we spent time researching the industry and analysing keyword data to ensure our pages were build to convert. We created a range of service pages that were designed to give the user information on the type of issue they may be experiencing and how hypnotherapy can help with online forms and methods of getting support worked into the pages. We also heavily promoted the training courses and virtual reality therapy for which Positive Beliefs can offer the service globally, being only one of only a few practices worldwide to be able to offer this.
Before & After
Delivery
A revitalised new site with an improved user experience
The new Positive Beliefs website is a clean, modern and user friendly site that not only offers users an improved browsing experience but also provides them with more information, course options and support than the previous website. Since launching the site there has been a sharp increase in new users with average engagement time up by over 100%. The site has also generated an increase in enquiries through dynamic, trackable webforms.
An impressive website and a great experience
“I thought it was time to update my existing website and I carefully researched many internet design agencies. I would like to say many thanks to the Bubble Design & Marketing Staff at Retford for making my journey a great experience.
They developed an impressive website and I would like to thank Chris Peacock (Managing Director), Chris Theaker (Head of design) & Rob Mentz (Head of Digital). But not forgetting the cordial & happy staff on reception.”
Howard Ratcliffe
Owner, Positive Beliefs
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