Paid social advertising

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Paid advertising that helps you capture your share of social

Position yourself in front of the right people with pinpoint accuracy. Whether you’re struggling to build momentum organically or need a quick boost to increase sales, leads or brand awareness, paid social gets you seen by the right audience, at the right time.

At Bubble, we’re a creative agency that knows social. Our dedicated team creates, manages and optimises your paid ads to make your business shine in front of the people that matter. From cold audiences discovering your brand for the first time to warm audiences ready to convert, we help you reach the right people at the lowest possible cost.

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Take over social from every angle with full support

Targeted ads designed to be bold

Social ads should be backed by a clear strategy, targeted to land on the right feeds and designed to stand out with unmissable creativity. From setting up campaigns to turning around underperforming ones, we’ve got you covered with bold ads that are anything but boring.

We take a structured and strategic advertising approach that builds awareness, generates meaningful engagement and delivers measurable results. Our dedicated social team is full of ideas, up to date on the latest trends, and knows what makes ads perform. We tailor our approach to individual businesses needs, and can support you with advertising across every relevant channel.

How we’ll work together in 4 simple steps

We follow a clear step-by-step process for running paid social campaigns, tailored to deliver meaningful results for your business.

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1. Research

We begin by researching your audience and competitors, considering your goals to understand what your campaigns need to achieve.

2. Strategy

Next, we'll create a detailed plan for your ad campaigns, including campaign structure, tracking configuration, audience targeting, and ad preparation.

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3. Setup

Once approved, we'll build out each planned campaign, preparing ad copy and creative designed to capture your audience's attention.

4. Management

We'll continually monitor the performance of your ads, making data-driven changes to maximise your ad spend and improve results.

Our social media success stories

Meet the team you’ll be working with

We have a dedicated, in-house team ready to collaborate with you on your social media marketing.

Frequently asked questions

Choosing an agency for paid social advertising is often more time and cost efficient than hiring an in-house executive. With an agency, you avoid recruitment costs, salaries, training, and benefits, as well as the expense of specialist tools, ad platforms, and ongoing campaign management software. There’s no need to worry about holidays, sick leave, or gaps in expertise – our team ensures your campaigns are consistently optimised and delivering results.

Agencies also provide access to a wider range of specialist skills. From audience targeting and ad creative, to A/B testing and detailed reporting, every aspect of your paid social campaigns is handled by experts. This means faster, more effective results, and a professional approach that saves you time and maximises your ad spend.

While in-house teams can be useful, one person often has to juggle multiple responsibilities, which can limit campaign performance. Partnering with an agency gives you a scalable, results-driven solution tailored to your objectives, allowing you to focus on growing your business while we handle the complexity of paid advertising.

Paid social advertising can deliver immediate visibility and engagement, but meaningful, measurable results often appear within the first few weeks or months. This is because campaigns need time to gather data, optimise targeting, and test creativity. We continuously monitor performance, spend, audiences, and ad content to maximise clicks, leads, and conversions, ensuring your investment drives tangible outcomes.

We develop precise targeting strategies based on your ideal customer profile. This includes demographic data, interests, behaviours, location, and platform-specific signals. We also use advanced techniques to reach people most likely to engage with your brand. The goal is to ensure every ad reaches the right people at the right time, increasing ROI and reducing wasted ad spend.

We track key metrics aligned with your goals – like clicks, engagement, leads, conversions, cost per acquisition, and return on ad spend (ROAS). But numbers alone don’t tell the full story. We analyse which audiences and ads perform best, refine campaigns continuously, and focus on delivering results that matter to your business. Regular, clear reporting keeps you informed and shows exactly how your paid social advertising drives growth.

Organic social focuses on building engagement, brand awareness, and community over time through regular content, posts, and interactions. Paid social, on the other hand, allows you to reach a larger, targeted audience instantly, giving you faster results and more control over who sees your message. By combining both, we can create a strategy that strengthens your brand while driving leads, sales, and measurable growth.

Budgets can vary depending on your objectives, audience size, and platforms. We’ll help you determine a budget that delivers measurable results without overspending. Our approach focuses on maximising efficiency spending wisely, testing campaigns, and refining based on performance to make every pound count. Whether you’re starting small or scaling up, we ensure your investment drives real business outcomes. 

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