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The Challenge
How can we build an eCommerce solution that will keep cardboard packaging in use for longer and help to reduce waste, protect the environment and contribute to a more circular economy?
The Solution
A sustainably built eCommerce website which allows companies to reduce their impact on the environment by making it easy for them to search online, purchase and reuse cardboard boxes, saving trees, water, carbon and energy.
The Process
By keeping cardboard boxes in use for longer we delay the recycling process, reduce global demand for new cardboard and protect our natural resources
Working closely with Reuseabox we crafted an eCommerce solution which allows businesses to browse thousands of used cardboard boxes. Designed with an intuitive ‘find a box’ search feature enabling users to not only search for their cardboard box type but its condition, size and the strength of the box such as single wall, double wall etc. The website contains unique purchasing options allowing users to obtain single box prices but purchase in quarter, half and full pallet sizes as well as an ‘out of stock’ notification that emails customers when boxes are back in stock.
Delivery
From zero visibility to outranking all of the UK’s leading national packaging companies for ‘used cardboard boxes’
The launch of the new website has seen a significant uplift in traffic, CTR’s and conversions. These incredible results have been supported by targeted LinkedIn marketing campaigns, ongoing monitoring of behaviour and analytics allowing us to make continued improvements to the website on both mobile and desktop to enhance the users experience, increase conversions and sales.